Sign into your Google account and navigate to Google Analytics here: https://analytics.google.com/

Start creating your Google Analytics account and give it a name.

Then assign a name to your Google Analytics 4 Property. Select your Country, time zone and currencies from the drop down menus and click Next.

Fill out your business information and click Create

A terms of service agreement will now appear. Select your country from the dropdown, tick the "I also accept the Data Processing Terms as required by GDPR. Learn more" box and the click I Accept.

You may receive a prompt to select what email communication you want to receive from Google. Select any that apply to you and click Save.

You should now see a screen similar to this. Select Web as the platform you would like to collect data on.

A new window will pop up. Enter your website URL and give the stream a recognizable name and click Create stream.

Another window will pop up, this time with your web stream details. You will see a Measurement ID on the right hand side. Copy this ID for the next step.

Add the Measurement ID to the ‘Analytics Tracking ID’ field in your SHIFT72 admin. This can be found in 'Settings - General'. Once it has been added, click save.

Congratulations, you have successfully linked Google Analytics to your SHIFT72 platform.